Tuesday, July 13, 2004

No booze or bad language please. Its Poker

'Celebrity Poker' Sponsor Folds Support

It appears that US advertisers can handle the image of 'poker' as a place to promote their products, but not when it includes drinking and swearing.

Cingular, a US mobile phone operator, was the sponsor of US series "Celebrity Poker Showdown". Sometimes, a waitress would serve shots of tequila to the players - and sometimes (close your ears now) - some of those players may elicit an expletive when losing a hand.

That was just one step too far for Cingular, who promptly removed its support from the show - including the $250,000 prize fund.

They objected specifically to one episode that showed 17 shots of the players drinking tequila during the show.

Apparantly the prize fund won't be affected - but there won't be anymore ads during the show - seems like something comes out of it after all

posted by jo @ 5:52 PM   2 comments

2 Comments:

At 6:20 PM, Gamblog UK said...

& the people who made the decision go home and drink and swear, while deciding not to be associated with swearing because the people that use their mobile phones don't swear and won't buy a phone from them lol.

Can you say PC Nanny State Bullshit?

Well text it then.

 
At 10:12 PM, jo said...

Aah the good ole' US of A. The land of the free, the uptight and the scary moral right. Don't you just love em..

 

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